With Waze, Google Gets Access To Social Mapping Data - And Patent Legal Heat From Nokia

The Google deal to buy Waze — reportedly for $1.1 billion — is a strong move for both companies to enhance their respective mapping services, and to help monetize them better. But it could also serve as the tipping point for Nokia to turn the screws on getting Google to take licenses for certain mapping patents that it owns, or else face legal consequences. According to a source familiar with the situation, Nokia has been eyeing up taking legal action against the search, mobile (and mapping) giant for a while now, and the Waze deal could be the tipping point for that to finally happen. “Nokia has held off on a suit against Nokia for Google Maps for several years just waiting for the right time to approach with an overall suit covering Android and Maps,” our source says. The right time, it seems, could be based on two patents owned by Nokia, 7,628,704 and its extension, 8,070,608, along with a possible third, 7,092,964, which is more related to location-based mobile advertising. Nokia has more than 9,000 patents both filed and granted in the area of spatial relationships (some covering software, some hardware). On the first of these, the ’704, our source notes that this specific patent covers Waze directly, in relation to the fundamental technology behind encouraging users to collect spatial data without paying them via money, with a specific call-out for games. “This is at the core of Waze,” the source says. “It is very likely that they would file on the spatial data side against Google,” our source added. “The Google Maps and Maps API only impacted them somewhat because of what Microsoft, Garmin, Samsung and so many others pay but Waze likely pushed it too far from a risk standpoint.” The ’704 patent was first filed in 2006 and granted in 2009. From the abstract, it looks like it was conceived for gaming first, and location tracking second: A method is disclosed for collecting geographic data during game play. A game scenario includes an activity for the game player to perform. The game player may be given an incentive within the context of the game for performing the activity. The incentive may be of non-monetary, monetary or in-game value. Performing the activity within the context of the game directly or indirectly results in the generation of data that is collected and used for the purpose of

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